Brad has +27 years of packaging development experience, as a Senior Director in Procter and Gamble and +3 years in Packaging Consulting.
His career included long term assignments in the US, Belgium, and Beijing. During his 6 years based in Beijing, he led Innovation Culture across all P&G Asia tech centers and packaging development across Asia for P&G’s Fabric and Home Care business. He also led the company wide effort to set the packaging sustainability goals for the 2020-2030 period.
Brad is well versed in all areas of packaging but is especially focused on creating packaging strategies that have tangible business building results that improve both top and bottom-line results.