Brings more than two decades of experience leading marketing, communications, and growth initiatives for healthcare platforms, global manufacturers, and technology-driven organizations. Known for integrating acquisitions, modernizing brands, and building scalable marketing engines that support rapid growth and successful exits. Combines strategic vision with operational rigor to drive measurable revenue impact and cultural alignment. Frequently engaged as an advisor and fractional executive for transformation-stage businesses.

Experienced marketing and growth executive specializing in healthcare and private equity–backed organizations. Recognized for scaling platforms through M&A, brand transformation, and commercialization initiatives that drive enterprise value and successful exits.

• Executive leadership across healthcare, private equity, and global enterprises

• Proven success scaling revenue through M&A and integration strategies

• Expertise in building and leading high-performing marketing organizations

• Strong track record in brand transformation and go-to-market execution

• Trusted advisor to boards, investors, and executive teams

• Healthcare practice marketing and physician outreach

• Digital marketing platforms, CRM, analytics, and automation

• Brand architecture and messaging frameworks

• Go-to-market and commercialization strategies

• SaaS and technology-enabled service platforms

• Marketing operations, reporting, and KPI frameworks

• Vice President of Marketing & Communications, Commonwealth Pain & Spine, January 2025 – Present

• Vice President of Marketing & Communications, OrthoAlliance, August 2022 – January 2025

• Chief Marketing Officer, SentriLock, August 2021 – August 2022

• Global VP / Chief Marketing Officer, Standex International, February 2013 – August 2021

• Chief Marketing Officer & Owner, Siegel Innovations (Consulting), August 2008 – February 2013

• Senior Global Marketing Manager, Convergys, 2010 – 2012

• Director of Sales & Marketing / Operations Roles, General Electric, 2002 – 2008

• Advisor & Investor, VERB Consulting Group and Gapstow Ventures, 2019 – Present

• Chief Giving Officer, Founder & Board Member, heartprints inc., 2008 – 2015

• Led marketing and integration efforts supporting growth from $100M to $250M+ for private equity–backed healthcare platform

• Played key role in successful sale of OrthoAlliance to UnitedHealthcare (Optum)

• Scaled Standex International marketing to support $500M+ annual pipeline and $100M+ revenue impact

• Built and exited multiple high-growth marketing and technology initiatives

• Founded and led award-winning non-profit organization impacting 1,000+ youth and families

• Master of Business Administration (M.B.A.), Xavier University

• Bachelor’s Degree, Business Management, Xavier University

• International Study Abroad, Sophia University (Japan and China)

• Pre-Med and Business Coursework, University of Cincinnati

• Six Sigma Certification, General Electric

• FBI Citizen Academy, Intelligence and Training

• Drove enterprise-scale growth across healthcare, technology, and manufacturing platforms, directly supporting multiple private equity–backed exits and acquisitions exceeding $1B+ in combined enterprise value

• Scaled revenue engines from $100M to $700M+ through M&A integration, commercialization strategy, and performance-driven marketing transformation

• Built and led global, high-performing marketing organizations delivering $500M+ annual pipeline impact and consistent $100M+ revenue contribution

• Enabled successful exits and strategic sales, including acquisition by UnitedHealthcare (Optum), through disciplined brand, growth, and integration leadership

• Established repeatable growth frameworks spanning digital, brand, physician engagement, and go-to-market execution that improved efficiency, culture, and long-term valuation